how to use instagram stories poll / instagram stories polls

6 creative ways to use Instagram Stories polls

. 4 min read . Written by Vanshika Goenka
6 creative ways to use Instagram Stories polls

Is your content strategy lacking the presence of Instagram Story Polls? You must incorporate Instagram Story polls in your content strategy immediately as it has become a go-to tool for all content creators, businesses, brands, and marketers.

Instagram has diversified from its entertainment profile to become a giant media outlet in social media. The impressive marketing and advertising tools developed by Instagram over the years have come as a relief for all influencers and brands as they can connect to their customers now with relative ease and nominal effort.

The Instagram Story Polls is perhaps one of the most underrated features on the social platform. It’s amazing how the interactive Instagram Story widgets can be used in so many ways promoting viewers to click or slide their answers in response to a question.

In this blog, let’s take a look at 6 creative ways to use Instagram Stories Polls to drive your website traffic.

Crowdsource ideas and collect feedback

Using Instagram Stories poll stickers is pretty effective for businesses to crowdsource ideas, gather product feedback, or find out what type of content your audience is interested in. When you create a new product, the best way to engage your prospective audience is to make them participate in a poll where you ask them questions to receive direct feedback from them. Ask the right questions and lend an ear to the audience. Share the results of your Instagram Poll after 24 hours with your audience.

Drive traffic back to your website

Using Instagram Stories polls is a great way to make your followers swipe up for more. Doing this can generate the desired interest and drive traffic back to your website. Even if your followers don’t see your regular posts, Instagram Stories Polls is something that will catch their eye and enable engagement.

Learn more about your audience

Asking questions is the simplest way to get to know a person better. So, Instagram Stories Polls helps you know more about your audience and their preferences using the same principle. Know about what they like or dislike, and what type of content they would like to watch from you. For example, would they be interested to see you post more on Stories or your feed? Do they want to watch more behind-the-scenes content or would they want something more substantial? Are they willing to read long captions or would they prefer shorter ones? These questions can only help develop a deeper personal connect with your audience. You are assured of brand loyalty as your content becomes tailor-made for your customers.

Increase brand awareness

Thanks to Instagram Stories polls, you can educate your audience about your brand. Once they get to know your brand properly, they will only tap for more! The possibilities are endless from sharing product updates to brand announcements. It’s also adding a fun, interactive element to your stories that is great for engagement.

The entertainment factor

Apart from your Instagram Stories polls aligning with your brand and overall business goals, they should also provide some entertainment for your audience. For example, if the maximum number of people in your audience are fans of rock music, it makes sense to do a poll on the best rockstar according to your audience preferences. What’s a poll without a little entertainment?

Use the emoji slider poll

Using the Emoji Slider Poll gives your audience more choices. To illustrate the point, maybe you want to include multiple answer options when you want to ask your followers a specific question. Well, that’s what the emoji slider does by making the standard questions to which you can reply with either a yes or no obsolete. Now, by adding text next to your slider, more answer options can be created. All users have to do is drag their slider either left or right and release it to submit their answer. That’s cool!

Now that you know the 6 creative mantras, dive right in and start using Instagram Stories polls in your own stories! Instagram Stories polls are an amazing tool for audience engagement. So, go ahead and start a conversation!


  1. How do you do polls on Instagram stories?
    - Begin by creating a new Story post by swiping right on Instagram's home screen.
    - Ask a yes or no question or any question with two options, and then share the poll to your Story.
    - View the results of your poll within 24 hours of posting by swiping up on the Story slide.
  2. How do you do the 5 polls on Instagram?
    To ask a multiple-choice question, create a Story, add the Quiz sticker from the sticker tray, and fill in the question and answers. Then select the correct answer from the provided options and share the Story.
  3. What are some good poll questions to ask on Instagram?
    Poll questions are great to enhance engagement on social media and collect useful information about your followers. They could include the following:
  • “This Or That” Poll Questions
  • What do you love more?
  • Where would you love to live?
  • What do you prefer to watch?

4. How do you make a poll on an Instagram Group Chat?
Tap in the top right of Feed. Tap a group name from your Chats list to open the conversation. Tap, then tap Poll. Enter your question and answers, and then tap Create Poll.

5. How do you create a multiple choice poll on Instagram?
Click on Story stickers. You can create polls by clicking on the Poll tool. After selecting the Instagram poll tool on top of it, ask your question and click on any option you can select a response!

6. How do I make my Instagram polls interesting?
Create a new Instagram Story by tapping the "+" icon and sliding over to "story". Tap the sticker icon at the top of the screen (it's a square with a smiley). Tap to select the “poll” sticker icon. Fill in the question for your poll and edit your answer options.