Fashion / small business

Looking for minimal jewellery? Here are 7 small businesses on Instagram

. 4 min read . Written by Muskan Miglani
Looking for minimal jewellery? Here are 7 small businesses on Instagram

From Instagram influencers to OG celeb stylists, if all the fashion gurus have agreed on one thing, it’s the power of accessorising. With the minimal asethetic doing the rounds, we’re all for elevating our style quotient with fine jewellery.

They say diamonds are a woman’s best friend. But what about the broke lot that can’t afford diamonds? Are we quitting our love for dainty jewellery? Not at all! Are we going to burn a hole in our pockets trying to look good? No!

If you’re team ‘stylish but broke’, here are 7 small businesses on Instagram to check out so you can make your outfit go from bore to score in no time.

7 small businesses to shop from if aesthetic jewellery is your thing

1. Elinor Jewels  a.k.a @elinor_jewels

If you’re someone who likes to make a tasteful statement with their jewellery, Elinor is the brand for you. The small business has a range of waterproof, tarnish-proof jewellery in hypoallergenic metals. From statement hoops and Pinterest-inspired earrings to exquisite bracelets and customized necklaces, you’ll want to shop your heart out with the brand. If you’re a fan of affordable jewellery that will last you a lifetime (who isn’t?), Elinor has to be the brand for you. Their initial necklaces with the little hearts are a must-try.

2. erd. Jewels a.k.a @erdjewels

Looking for minimal and affordable everyday jewellery but not a fan of artificial pieces? Erd Jewels is your one-stop destination. From 18k gold rings to certified diamond earrings, the brand has a versatile range of lightweight jewellery in precious metals. Their star and sun based collection is something to look out for if you’re as fascinated by the night sky as we are.

3. Melt Modern Jewellery a.k.a @shopmelt.in

The brand features fine jewellery in both 18k gold and sterling silver. From contemporary designs to handpicked coloured gemstones, this brand speaks of elegance and class. Their dainty collection is ideal for everyday wear, especially the intricately set neckpieces that can elevate any boring outfit.

4. This Is Kinda Lit a.k.a @this.is.kinda.lit

Silver jewellery is making a comeback, thanks to their limited need for care and extreme affordability. If you’re tired of taking off your shiny pendant and beautiful bracelet every time before a shower, it’s time to switch to This Is Kinda Lit’s gorgeous designs. Owned by @awkwardgoat3 (Divija Bhasin), the small business specialises in unique jewellery, made of 92.5 silver. If you’re not sure what to buy first, their bracelet collection is unmissable.

5. AALAK JEWELLERY a.k.a @shop_aalak

Gone are the days when you had to worry about taking off your shiny new hoops every time it rains. Wear your golden jewellery like a badass with AALAK’s waterproof jewellery. From Cuban chains and snake bracelets to link-chain rings and bold hoops, the brand has a versatile range of jewellery that requires no care. Allotted the dishwashing duties for the day? Keep your rings on; the shine won’t give up even when you back does.

6. Arth Jewels a.k.a @arth.jewels

Arth Jewels will leave you spoilt for choice with a plethora of stainless steel jewels that are waterproof and anti-tarnish. From basic stackable chains that look like real gold ones, to sterling silver rings, the store is ideal for the woman of today. If you like to go a little extra on the shine, their rosegold Ruhi collection will leave you adding to cart, everyday.

7. ZITARA a.k.a @zitara._

Bringing together the best of 92.5 sterling silver and original gemstones, ZITARA offers a splendid range of semi-precious jewellery for women and men. Perfect for daily wear, the small business’s hallmarked jewellery will catch you just the right amount of attention wherever you go. Don’t miss out their zircon neckpieces if you’d love a solitaire around your neck, but can’t afford one.

Whether you’re a fashionista, or someone still striving to ace the style game, there is room for us all. At Kool Kanya, we’re all about urging women to be their true selves. Jewellery or not, you’re gorgeous, woman! Take on the world!

You’re invited! Join the Kool Kanya women-only career Community where you can network, ask questions, share your opinions, collaborate on projects, and discover new opportunities.Join now.